About Us
Broadcasters General Store has been part of the broadcast industry since 1979. As a family-owned business, we've grown alongside the stations, manufacturers, and people we've worked with over the years. While the technology has changed, our approach to doing business has remained much the same.
Supporting the Broadcast Industry
Broadcasters General Store supplies equipment and services to the broadcast industry, working with everyone from nationally recognized broadcasters to locally rooted radio stations and independent operators across the country.
Whether it's a complete studio rebuild or a handful of connectors, we help customers find what they need and coordinate the details that come with getting equipment in place.
How We Work
Now operated by the second generation of the Shute and Kerstin families, BGS works with more than 600 manufacturers to coordinate purchasing, shipping, and project staging. We also work with experienced installers when projects require additional support.
Our Commitments
These commitments have been part of BGS for many years and continue to guide how we work with others.
To Our Customers
We appreciate your business and the trust you place in us. We work to understand your needs and provide solutions that are cost-effective, reliable, and practical. We believe in being honest, communicating clearly, and building relationships that last. Your feedback and ideas are always welcome.
To Our Employees
Our employees are an important part of BGS. Their knowledge, experience, and contributions have helped shape the company over the years. We strive to maintain an open and friendly workplace where everyone is treated equally and where job titles reflect responsibility, not importance.
To Our Suppliers
Our suppliers are an important part of our business. We value the relationships we've built and the trust that comes with them. We depend on quality products, dependable delivery, good service, and competitive pricing. In return, we work to support our suppliers and maintain open, long-term relationships.
To Our Competitors
We respect our competitors and the role they play in the broadcast industry. We believe in fair competition and conducting business professionally and ethically. Our focus remains on serving our customers well and maintaining the standards we expect of ourselves.
The Principles Behind Our Work
BGS was founded on the belief that understanding customer needs and treating people with respect should be at the center of how we do business.
We continue to place importance on teamwork, integrity, clear communication, thoughtful decision-making, and following through on our commitments.
4th Generation Testing Out the Fusion
While the broadcast industry has changed considerably since 1979, the principles behind Broadcasters General Store have remained much the same. We appreciate the relationships we've built and look forward to continuing them in the years ahead.
